General Manager Jeremy Throckmorton of Throx Market Station creates a new spin on quick stop convenience stores.
Opened in June of 2011, Throx Market Station and Grill is a revolutionary place for your pit stop or lunch break. With 3 locations, Throx offers made-from-scratch sandwiches, fried chicken, salads, a wide variety of craft beer, smoothies and other healthy alternatives for breakfast, lunch, and dinner. Unlike surrounding gas stations, Throx also a visitor’s center for the Shenandoah Valley Kids Trail and Go Blue Ridge Travel.
How did you get into the food industry?
Well, my parents have always been into food businesses, we had a quiznos chain for awhile and then we created the idea of a quick stop convenience stores and that how throx was born.
What do you like best about Throx Market Station?
The food. Even though it looks like a convenience store at first glance, Throx offers restaurant food made from scratch, craft beer selection, healthy food and smoothies for all ages. We just happen to sell gas.
Which of your smoothies is the best in your opinion?
Probably the chocolate peanut butter protein because it’s all natural. It has high quality natural sources protien, real chocolate and real peanut butter. It’s perfect to drink after a workout or just through the workday to keep you going.
What do you love most about craft beer?
I consider the craft beer my passion. Throx’s craft beer has something for everybody. I make it a hobby to try new things and since we always have new crafts and beers coming in, I always make it priority to try them and learn what they’re made of so I can recommend them to customers.
How do you choose your beer to add to your selection?
A lot of it is recommendations from customers because we get a lot of customers looking for certain things, or our distributors and breweries that have concocted a new craft, we usually try to get them on tap as well; especially if its local. We also take into consideration what’s trending online or reviews of the new beers coming out and we get those in our selection.
Do you know how many types of beers you have?
Probably between our 3 locations, Throx has 600+. It’s a huge selection because we don’t carry all of the same crafts at each store.
What is your passion for food?
Take something very simple (like a sandwich) ,upgrading it and getting the most out of it. Throx loves to wow people with simple recipes. For example, we took the the recipe of the crab cake sandwich and made it from scratch. We also made the sauce and practiced until we perfected the process so that each sandwich tastes exactly the same or better than the last one.
What’s your favorite meal that you have at the Throx Brew Market and Grille?
Roast beef sandwich with sharp cheddar, horseradish. You can get roast beef sandwiches anywhere, but Throx has enhanced the natural ingredients that it just makes the sandwich so delicious.